While preparing for a backpacking trip in 2016, one of our co founders was in need of a travel towel that would hold up for the nine month period, require minimal space in her pack, dry quickly and not develop an odor over time.
Linen not only fit the desired criteria, she learned the qualities and benefits of linen far exceeded what she originally hoped for in a travel towel: quick to dry, naturally antimicrobial, odor resistant and remarkably durable. A failed search for a linen travel towel that was also sustainably sourced and of the desired level of quality resulted in a partnership with her mother to design and create the perfect product. This towel instantly became a favorite and must-have travel item. Thus, Lava was born.